Blinken OSA Archivum
The filter bubble : what the Internet is hiding from you [2011]
In Research Room
BookIconBook
Cover
General Information
Author
General Information
Original Title
The filter bubble : what the Internet is hiding from you / Eli Pariser.
General Information
Language
English
General Information
Published
New York : Penguin Press, 2011.
General Information
Physical Description
294 p. ; 22 cm.
Contents Summary
The hidden rise of personalization on the Internet is controlling--and limiting--the information we consume. In 2009, Google began customizing its search results. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, this change is symptomatic of the most significant shift to take place on the Web in recent years--the rise of personalization. Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Data companies track your personal information to sell to advertisers, from your political leanings to the hiking boots you just browsed on Zappos. In a personalized world, we will increasingly be typed and fed only news that is pleasant, familiar, and confirms our beliefs--and because these filters are invisible, we won't know what is being hidden from us. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas.--From publisher description.
Subjects
Subject Terms
Invisible Web.
Information organization.
Semantic Web -> Social aspects.
World Wide Web -> Subject access.
Internet -> Censorship.
Bibliographic Information
Content
The race for relevance -- The user is the content -- The Adderall society -- The you loop -- The public is irrelevant -- Hello, world! -- What you want, whether you want it or not -- Escape from the city of ghettos.
Bibliographic Information
ISBN
9781594203008 (hardback)
1594203008 (hardback)
Holdings
Item TypeCurrent LocationCollectionCall NumberVolume InfoShelving LocationPublic Note
BookOSA Archivum LibraryGeneral collection004.67/8 22 PAR-General Stacks-
The filter bubble : what the Internet is hiding from you [2011]
In Research Room
BookIconBook
Cover
General Information
General Information
Original Title
The filter bubble : what the Internet is hiding from you / Eli Pariser.
General Information
Language
English
General Information
Published
New York : Penguin Press, 2011.
General Information
Physical Description
294 p. ; 22 cm.
Contents Summary
The hidden rise of personalization on the Internet is controlling--and limiting--the information we consume. In 2009, Google began customizing its search results. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, this change is symptomatic of the most significant shift to take place on the Web in recent years--the rise of personalization. Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Data companies track your personal information to sell to advertisers, from your political leanings to the hiking boots you just browsed on Zappos. In a personalized world, we will increasingly be typed and fed only news that is pleasant, familiar, and confirms our beliefs--and because these filters are invisible, we won't know what is being hidden from us. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas.--From publisher description.
Subjects
Subject Terms
Invisible Web.
Information organization.
Semantic Web -> Social aspects.
World Wide Web -> Subject access.
Internet -> Censorship.
Bibliographic Information
Content
The race for relevance -- The user is the content -- The Adderall society -- The you loop -- The public is irrelevant -- Hello, world! -- What you want, whether you want it or not -- Escape from the city of ghettos.
Bibliographic Information
ISBN
9781594203008 (hardback)
1594203008 (hardback)
Holdings
Book - 004.67/8 22 PAR
Item Type
Book
Current Location
OSA Archivum Library
Current Location
OSA Archivum Library
Call Number
004.67/8 22 PAR
Volume Info
-
Shelving Location
-
Public Note
-